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Bah Humbug Iittala!

December 22, 2011

So a EUR 3 million fine has been levied against Iittala Group for overpricing massively popular products (such as Mariskooli glass bowls, Muumi products of all kinds, Teema-, Aalto- and KoKo- housewares) and gouging the consumer. The root of the fine stems from the fact that Iittala would not allow retailers to set their own prices. We, the consumers will never see any benefit in this and we won’t get our money back. Will Iittala Group lower its prices? Not likely.

Let the gouging of the consumer continue – just in time for Christmas.

See more from the Finnish Competition Authority. (In Finnish)

See more from YLE News.

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2 Comments leave one →
  1. December 22, 2011 9:52 am

    My initial reaction to most iittala products: “it’s very cute, let me see the price taAARRGH!… do I need a bank loan to buy this bowl?”

    I still buy them though… Lesson learned from that: Finnish people appreciate them because they know how much they cost. Foreigners appreciate them because they’re cute. Are we happy then as gift-givers ? 🙂

    • December 22, 2011 10:13 am

      Yeah, I’ll admit – I am sucker for this. I have accepted that I will have to pay high prices to give a uniquely Finnish gift, because when I do purchase it, it’s most likely headed across the pond to Canada…

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